Thursday, April 30, 2015

Twitter Should Listen to Calvin Harris

Twitter's first quarter earnings report was a debacle. It was leaked early and the miss on expectations launched a fire sale similar to a Christmas tree lot on December 26. CEO Dick Costolo dove back under his desk, hiding from the angry mobs calling for his resignation.

From Silicon Valley to Wall Street to garages and basements around the world, it seems everyone is offering advice on what Twitter should do to regain its mojo, so I'll toss my marshmallow stick on the bonfire, too: Twitter should take a page from Calvin Harris.
Taylor Swift and Calvin Harris

In full-disclosure, I had no idea who Calvin Harris was until a colleague of mine returned from Las Vegas this week with photos and wild accusations that this DJ makes "$100 million" a year for pushing buttons! I was incredulous, but a quick search on Google turned up an article from Forbes that confirms Calvin Harris' earnings were $66 million last year ... for pushing buttons!

Turns out this DJ knows all the right buttons to push and my radio dial has found his music many times without my knowing it. Calvin Harris is able to manipulate emotions through his medium of electronic dance music much the way Walter-White-type chemists have done with MDMA. He certainly has his magical fingers in many honey pots and has recently been seen with Taylor Swift leaving fans of both musicians salivating in anticipation of their break-up song while fearful of an ill-advised collaboration similar to John Mayer and Katy Perry's Who You Love.

Dick Costolo, Jack Dorsey, Evan Williams and Biz Stone of Twitter
So what can Twitter learn from Calvin Harris? 

It needs to reconnect on an emotional level with its users. The Twitter experience has yet to evolve to capture a sense of intimacy now that the party has grown in number, leaving its members wandering about with their hands by their sides. Calvin Harris knows what buttons to push to get those hands in the air. He adds new wrinkles and chronically innovates to build on what's familiar to his audience to lead them back to those heightened, intimate experiences that drew them in in the first place ... I feel so close to you right now, it's a force field / I wear my heart upon my sleeve like a big deal ... Twitter should listen to him.
  

Saturday, March 28, 2015

Twitter's Periscope Is the Next Big Thing

This morning, I met a lovely couple in Dubai, played with a bunch of dogs in a park in Oregon and strolled through the gardens of Amsterdam all in the time it took to put on my slippers.

Periscope from Twitter
Earlier this week, I read the buzz on Twitter about its launch of  Periscope, so when I saw it in the App Store as an editor's pick, I grabbed it.

Within a minute, I was off and running. The features are intuitive and easy, the quality is terrific, so I decided to broadcast the lively debate my children were having over what to eat for breakfast. Within seconds, 21 people joined the debate from around the world and I took a cue from one of them to ask my kids if they wanted bacon and a near riot of enthusiasm broke out.

A few days ago, a building exploded in downtown Manhattan due to a gas leak. Passersby caught a video of it that was later disseminated via the traditional news outlets. I think Periscope will bring about a paradigm shift in breaking news as eyewitnesses will now broadcast events from the palm of their hand. The ability to interact with these broadcasts will move people from the sidelines to the stage to see impromptu performances, interfere with an injustices or simply grab an item from a nearby yard sale they otherwise would not have attended.

Periscope will allow us to become our own newsroom producer, calling up screens that capture our attention. Traditional journalists will warn that anything can happen in a live broadcast and we're no stranger to the vulgar comments people post in social, but these realities won't detract the masses from Periscope's utility.

I suspect politicians and advertisers will show up on the platform soon, so I invite you to download Periscope now and see for yourself whether or not it's the next big thing.

Saturday, March 14, 2015

Top Five Femme Fatales Named Kate

Number 5 - Kate Moss - Her attitude.

Kate Upton

Number 4 - Kate Mara - Her eyes.

Kate Mara

Number 3 - Kate Upton - Her ... well, you know.

Kate Upton

Number 2 - Kate Beckinsale - Her smile.

Kate Beckinsale

Number 1 - Kate Hudson - Her laugh.

Kate Hudson

Sunday, February 22, 2015

Top Five Famous People From South Huntington, N.Y.

Number 5 - Darren Goldstein - Oscar, the guy you love to hate in The Affair.

Darren Goldstein

 Number 4 - Tom Gugliotta - Michael Jordan once said Googs reminded him of a young Larry Bird.

Tom Gugliotta, Phoenix Suns

Number 3 - LP - Bad-ass rock-n-rolla.

LP

Number 2 - Gerry Cooney - "The Great White Hope" fought for the Heavyweight Championship of the World in 1982.

Gerry Cooney vs. Larry Holmes, Las Vegas,1982

Number 1 - Walt Whitman - Everything in town is named after The Good Gray Poet, including this blog.

Walt Whitman


Saturday, February 21, 2015

Top Five Hollywood Bombshells Named Olivia

Number 5 - Olivia d'Abo - Also known as Karen Arnold in The Wonder Years.

Olivia d'Abo
Number 4 - Olivia de Havilland - Also known as Melanie Hamilton in Gone with the Wind.

Olivia de Havilland
 Number 3 - Olivia Newton-John - Also known as Sandy in Grease.

Olivia Newton-John

Number 2 - Olivia Munn - Also know as Sloane Sabbith in The Newsroom.

Olivia Munn

Number 1 - Olivia Wilde - Also known as Suzy Miller in Rush.

Olivia Wilde

Saturday, January 10, 2015

Worry

I'm worried this won't come out right.
I worry that I eat too much and drink too much.
I worry that I'm not getting my money's worth.
I lie awake at night worrying about not getting enough sleep.
I worry that I'll say the wrong things or that I won't say anything at all.
I'm worried that people will see the real me and not like him.
I'm worried that I'm not as good as I think I am.
I'm worried about not enough time and not enough money.
I worry that I've made the wrong decision every time I get dressed.
I worry that my sons are going to turn out like me.
I worry that they will learn as I did, the hard way.
I worry that I haven't learned enough.
I worry about who may read this and who may not.
I worry that the joke is on me.
I worry about the outcome of football games even when I don't bet.
I worry that I've made the wrong decision at the checkout line.
I worry about home invasion and infestation.
I worry that I may lose control.
I worry that I that I was never in control.
I worry that I'm not as sophisticated as I need to be.
I'm worried that I'm not rugged enough.
I worry about getting old.
I worry about saying goodbye and saying hello.
I worry that people I know won't remember.
I worry that I won't remember.
I worry about paying the hard price for telling the truth.
I worry about being eaten by sharks.
I worry that I worry too much.
I worry that if I ran out of worry, I'd really be worried.

Friday, October 31, 2014

Winter's Coming

The hyperactive squirrels have been working overtime gathering their harvest for the winter and driving my retriever nuts as they always appear just out of reach.

On the road, there was a squirrel whose crossing ended midstream with a shattered acorn beyond its frozen grasp. Consumed with preparations for the future, the present blindsided it with swift, silent speed.

Halloween is a reminder of the grim worm-eaten world beneath our feet, rising up to cast its shadow in the overheard illumination we've constructed to ward off such creatures of the dark.

Winter's coming. Gather the game and the wood and the spirits and the furs and do your best to hide from those things that go bump in the night.

(Insert Vincent Price laugh here.)

Boo!